What is meant by 'supply chain integration'?

Supply chain integration refers to the coordination and collaboration among all stakeholders involved in the supply chain, which includes suppliers, manufacturers, distributors, retailers, and customers. This concept emphasizes the seamless flow of goods, information, and financial transactions throughout the supply chain, ensuring that all entities work in harmony toward common objectives. Effective supply chain integration helps to enhance efficiency, minimize delays, reduce costs, and ultimately deliver better value to customers.

By fostering strong communication and collaboration between different parties, supply chain integration leads to improved forecasting, inventory management, and responsiveness to market demands. This holistic approach allows organizations to better manage resources and adapt to changes, contributing to overall supply chain performance and competitiveness.